Volkswagen Case Study Analysis - 1351 Words

James Liang was a former engineer at the â€Å"German auto behemoth† known as Volkswagen, when he was faced with a problem (Mazumdaru). Liang and his team were assigned the task to create a â€Å"clean diesel† car that would give Volkswagen the opportunity â€Å"to expand its sales in the world s second-biggest vehicle market with the help of a new generation of diesel cars† (Mazumdaru). However, Liang and colleagues soon learned that creating a diesel engine that followed the Unites States â€Å"strict air pollution limits and tough mileage regulations† was much harder than anticipated (Mazumdaru). The engineers were ultimately not capable of creating a diesel engine in the time allotted but with the â€Å"immense pressure the senior’s management† put on the†¦show more content†¦He thought that as long as there was a good will behind the action, the outcome was irrelevant because the person might not have achieved success but the go odness of their will remains. Kant also spoke of duty in his moral theory and the impact it had when coming to a decision. His understanding of duty is that human beings are obligated to perform an action out of respect to the moral law. Meaning if they believed what they were doing was immoral then they should not complete this action, it is the human being’s duty to not break the moral law under any circumstances. Kant also discusses the ideology behind a maxim, which he described as a rule used to guide a person through a certain situation. Kant states that it is a connection between inner thoughts and outer actions, similar to one’s intentions. However, the only way to test one’s intentions or maxim is through categorical imperative. The categorical imperative in an unavoidable universal law that is expressed through three forms: Universalizability, Respect and Autonomy. Essentially these three rules can be defined as: do not act a certain way unless that ac t can become a universal law, do no use someone as merely a mean to your selfish ends, and lastly see everyone as legitimate universal law makers or equals to oneself. Through these requirements one can judge whether or not their maxim is legitimate or unjustifiable. Now we can compareShow MoreRelatedVolkswagen Suzuki Alliance Case Study Analysis1562 Words   |  7 PagesRunning head: VOLKSWAGEN SUZUKI ALLIANCE CASE STUDY ANALYSIS Volkswagen Suzuki Alliance Case Study Analysis MKT 523- Marketing Management Due Date: 12/11/2009 TABLE OF CONTENTS I. Abstract†¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..3 II. Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..4 III. General Analysis i. Volkswagen current marketing management trends†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦5 ii. Key information delivered in the article†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..5 IV. Critical/Comparative analysis i. ArticleRead MoreVolkswagen Strategic Shift Analysis: Mini-Case Study935 Words   |  4 PagesVolkswagen Strategic Shift Analysis: Mini-Case Study Volkswagen has set a bold goal of dethroning Toyota as the world’s largest auto maker. This goal includes significantly increasing the North American market share, as Volkswagen currently holds only 2.2 percent of the United States market. Volkswagen’s strategy includes cutting prices and tailoring its cars to better fit the American lifestyle and tastes. This includes increasing the size of its vehicles and modifying certain amenities, such asRead MoreBusiness-to-business and B2b E-marketplace814 Words   |  4 PagesClosing Case Study One When you’re Big, You Can Be Your own B2B E-Marketplace. Question 1 :- Volkwagen operates its own proprietary B2B e-marketplace in which its suppliers participate. What are the disadvantages to Volkswagen of not using a generic B2B e-marketplace with even more suppliers? What are the advantages to Volkswagen of developing and using its own proprietary B2B e-marketplace? Answer :- The disadvantages to Volkswagen of not using a generic B2B e-marketplaceRead MoreVolkswagen of America: Managing IT Priorities1308 Words   |  6 Pages In today’s world, IS alignment is crucial for the operation and growth of businesses. Information systems allow businesses to deal with vast amounts of complex information and run more efficiently. Founded in 1930s, Volkswagen is the leading automotive vehicle manufacturer in Germany. However, its USA branch was facing problems with inadequate IT human resources due to excessive outsourcing and a reduction of internal IT staff. Additionally, an inadequate budget to cover the considerable costRead MoreCompany Analysis : Suzuki Company1572 Words   |  7 Pagesand autonomous profit unit centres in the respective markets. Volkswagen Company On the other hand, the Volkswagen Company adopted and applied the partnership approach as its internationalization strategic approach. In this regard, the approach involves the process of developing a feasibility study in which key and potential partners in the foreign markets are evaluated and prioritized base on the development of a cost benefit analysis. As such, the most preferred partnerships for the venture areRead MoreVolkswagen1268 Words   |  6 PagesVolkswagen of America: Managing IT priorities Volkswagen, as the name suggests means â€Å"people’s car† and defines its objectives to design and manufacture cars which are fuel efficient and affordable. With continuous improvement, Volkswagen has not only subjugated the automotive market with respect to its low priced cars, but also earned industry acknowledgement. The core competency of Volkswagen is structured to build customer loyalty. Although, Volkswagen suffered from erratic sales pattern whenRead MoreThe Legal, Spiritual, And Ethical Perspectives Of Volkswagen1572 Words   |  7 PagesAbstract In 2015, Volkswagen incurred a problematic situation that left people asking the question, â€Å"Where were the Lawyers?† Volkswagen’s sales were spiraling out of control in crucial markets such as China and Brazil, which eventually lead to a reputation damage for the company. Likewise, the emissions testing catastrophe only made matters worse. Over 11 million of Volkswagen’s diesel cars worldwide were equipped with illegal software, used to cheat on emissions testing, posing a more serious threatRead MorePersonality Models Of Personality Psychologists1221 Words   |  5 Pages it was found that the Big Five Model could successfully describe human personality by using five factors structure. Since the brands are usually described with adjectives as persons, a number of studies were trying to demonstrate that the five factors structure of personality could also fit on analysis of brand personality. The Big Five Model around personality psychologists has been already demonstrated as efficient tools for assessment and description of human personality. This model was initiallyRead MoreBrazils The Brazilian Automobile Industry1461 Words   |  6 Pagesrestrictions. Volkswagen, Ford, and General Motors embraced the plan and competed to be market leaders in the Brazilian automobile industry. In this case study we will look more closely into why the Brazilians wanted to build an automobile industry. We will examine the strategy that the Brazilian government used to establish their automobile industry. Lastly, we will further examine the power struggle between the Brazilian government and the global automakers and why Volkswagen won in the BrazilianRead MoreUp Into Smoke : The Volkswagen Emissions Scandal1744 Words   |  7 Pages Up In Smoke: The Volkswagen Emissions Scandal Jim D. Thomas Instructor: K. Ryan Kane MAN224—Business Law 11/6/2016 Stevens-Henagar College Abstract From 2009 through 2014, Volkswagen aggressively marketed and promoted their diesel-powered vehicles as more energy-efficient and producing less harmful emissions than before. Customers were promised that diesel was a more efficient alternative to traditional gasoline, and that it had great benefits for customers looking for a â€Å"greener† alternative

Nyerere Education Idea and It Aplication to Conteporary...

Educational Research and Review Vol. 4 (4), pp. 111-116, April 2009 Available online at http://www.academicjournals.org/ERR ISSN 1990-3839  © 2008 Academic Journals Full Length Research Paper The implications of Nyerere’s theory of education to contemporary education in Kenya Joseph W. Nasongo1* and Lydiah L. Musungu2 2 Department of Educational Foundations, Masinde Muliro University of Science and Technology, Kenya. Department of Educational Planning and Management, Masinde Muliro University of Science and Technology, Kenya. Accepted 26 March, 2009 1 The question of relevance regarding education in human society is perennial. In the developing countries, education is considered to be a panacea for development. In Kenya, various†¦show more content†¦*Corresponding author. E-mail: jwamocha@yahoo.com. 112 Educ. Res. Rev. In this paper, Nyerere’s views on education are examined with a view to determine the extent of their relevance to contemporary theory of education in Kenya. This analysis is concerned with 3 aspects. First, an exploration of possible theoretical contexts of his views on education is undertaken with a view to obtaining a basis for an intelligible discussion. Second, an examination of education for self-reliance is undertaken. This is followed by an analysis of education for liberation as espoused by Nyerere. This is followed by a delineation of salient views that can enrich contemporary education in Kenya. Theoretical framework The liberal theory Liberalism envisions the ideal society to be one that embraces a wide range of individual liberties. These include, personal dignity, free expression, religious tolerance, right to own property, freedom of association, transparency of government, limitations on government power, the rule of law, equality, free market economy and free trade (Wikipedia,http://en.wikipedia.org/Liberalisms). It is incumbent upon government to uphold these freedoms in order to guarantee stability and peace. In addition, liberalism tends to encourage representative democratic governance. Here, the elected representatives are guided by the rule of law under the overall guidance of the constitution. Enshrined in the constitution are

Dna Structure Free Essays

Associate Program Material DNA Worksheet Answer the following in at least 100 words: 1. Describe the structure of DNA. DNA molecules are composed of two strands that form a helical ascending spiral. We will write a custom essay sample on Dna Structure or any similar topic only for you Order Now They fit together like the opposing teeth of a zipper and are held together by weak interactions called hydrogen bonds. These two strands is a long string of subunits called nucleotides, each attached to the one immediately about it and the one immediately below it to form a long chain. Each nucleotide contains a five-carbon sugar. The five-carbon sugar contains a five-membered ring with an oxygen atom as one of the vertices. Each nucleotide also features a phosphate group and a nitrogen-containing base; these bases are typically represented by adenine, cytosine, thymine, and guanine. The base is attached to carbon 1 of the sugar, biologist denote each of the carbons in the sugar using a number from 1 through 5, where 1 represents the carbon to which the base is attached. 2. How does an organism’s genotype determine its phenotype? The genotype of an organism is the sum total of all the genes that it inherits. It is sort of like a blue print that is designed to serve as a guide in the development of the organism, so that it will become the same kind of creature as the parent or parents that it came from. The phenotype, the organism’s physical trait arises from the actions of a wide variety of proteins. For example structural proteins help make up the body of an organism, and enzymes catalyze its metabolic activity. A gene does not build a protein directly, but rather dispatched instructions in the form of RNA, which in turn programs protein synthesis. The molecular chain of command is from DNA in the nucleus to RNA to protein in the cytoplasm. 3. Describe each stage of the flow of information starting with DNA and ending with a trait. DNA and RNA are long linear polymers, called nucleic acids that carry information in a form that can be passed from one generation to the next. These macromolecules consist of one large number of linked nucleotides, each composed of a sugar, a phosphate, and a base. Sugar is linked by phosphates from a common backbone, whereas the bases vary among four kinds. Genetic information is stored in the sequence of bases along a nucleic acid chain. The bases from a specific pair with one another that are stabilized by hydrogen bonds. The base pairing results I the formation of a double helix a helix structure consisting of two strands. Genetic information in DNA is transcribed into RNA and then translated into polypeptides. These processes occur through transcription and translation when a segment of DNA is transcribed, the results is an RNA molecule. Transcription is taken placed because the nucleic acid language of DNA has simply been rewritten as a sequence of bases of RNA; the language is still that of nucleic acids. The nucleotide bases of the RNA molecules are complementary to those on the DNA strand. Translation is the conversion of the nucleic acids language to the polypeptide language. Like nucleic acids polypeptides are polymers, but the monomers that make them up are the 20 amino acids common to all organisms. The genetic instructions for the amino acid sequence of a polypeptide chain are written in DNA and RNA as a series of three-base word codons. Codons are the DNA is transcribed in the RNA, and then the RNA codons are translated into amino acids that form polypeptides. Codons in mRNA are read sequentially by tRNA molecules, which serve as adaptors in protein synthesis. References: Berg J. M, Tymoczko, J. L, Stryer, L Bio Chemistry. 5th edition. New York: W. H Freeman; 2002 Chapter 5, DNA, RNA, and the Flow of Genetic Information retrieved from http://www. ncbi. nlm. gov/books/NBK21171 2012 Miller, C. Forms of Genotypes retrieved from http://www. ehow. com/info_8678611_forms-genetics How to cite Dna Structure, Essay examples

Jane Addams and her impact on society free essay sample

After returning to Chicago, Jane and her friend, Ellen Gates Starr, decided to Start looking into the possibilities of starting a settlement house in the run-down streets of Chicago. When they finally decided on a house, it was named the Hull House. Jane Addams also was concerned with the issues of establishing a juvenile court system and womens suffrage. She was also involved with the peace movement by becoming an important advocate of internationalism. She became interested in the peace movement during World War by participating in the International Congress of Women.She was very opposed o World War II, and worked through the Womens Peace Party, which later became the Womens International League for Peace and Freedom. She was the Willies first president. Because of her work as the president of this organization, she was awarded the Nobel Peace Prize in 1931. The main reason that she backed womens suffrage was because she believed that the womens votes would provide the margin necessary to pass the social legislations that she was in favor of. We will write a custom essay sample on Jane Addams and her impact on society or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Because of her hard work, the Progressive party adopted a lot of her ideas to their platform in 1 912, along tit establishing a juvenile court system. Jane Addams was born on September 6, 1860 in Escadrille, Illinois, to a wealthy family. Her mother died when she was three years old. Her father was a Quaker who ran a mill and was also a state senator. As a small child, Jane wanted to be a doctor but there were only two fields that were acceptable at the time for women: getting married and having children or becoming a schoolteacher.When Jane was eight, her father re-married. Her stepmother had a big influence on the Addams girls in the area of arts. Jane achieved a lot of attention from her father and because of this she realized that her potential as a woman was not as limited as she thought. She entered into the Rockville Female Seminary in 1877. She was very popular among her classmates because of her ability to write and speak. Soon after she graduated, she became ill and depressed, but wasnt sure how to deal with it. In 1 881 , her father suddenly became ill and died.She enrolled in medical school, but after the first semester, she became ill again and was put in the hospital for an extended period of time. Her brother also took a turn for the worse and had a mental breakdown, which in turn was an emotional setback for her. After Jane and her friend, Ellen Gates Starr opened the Hull House, they started to realize how bad conditions were in Chicago. They would take care of children so mothers could work; children were made to work long hours, and many other things that opened their eyes.Because of how many people they helped, Addams went around to many different womens clubs, church groups, and college students to talk about settlement houses, social reform ND the ways that these people could help Chicago and the nation. Addams gave up a lot, considering her background; to live in the slums of Chicago and to help people the way she did was amazing. During the sasss, settlement houses became more and more popular. She was a leader in this movement because of her writings and her lectures. Addams became more involved in national concerns. The US was declaring war on Spain and because of that, violent crime rates went up in Chicago. Because of her works, her protests eventually reached Charles R. Crane, a close friend of President Woodrow Wilson. Mr.. Crane urged President Wilson to meet with Addams as soon as he returned from Europe in 1915. President Wilson had a meeting with her, but rejected her ideas. She tried to stop the US from entering the war, but it fell on deaf ears. She was more hated than cheered. Jane would not work for the Red Cross because it had become part of the military. Thought that Addams concept of settlement houses was a very good one.I think we need more of those in America today. She worked really hard to revived a safe and loving place for people to live or at least stay for a while. These are meant to try to help people get back on their feet. These houses provide a way for parents to get jobs and not have to worry bout their kids. Once they get a steady job and keep it, then they can try to work and take care of their kids. I think one example of this concept would be a foster home. A foster home takes kids into the home for as long as is needed. Sometimes the kids go to another home and sometimes they stay and are adopted.